As I stepped off the train in Santa Margherita Ligure last summer, I was instantly captivated by the grande dame of the Riviera di Levante. This spectacular coastal town perfectly balances old-world charm with touches of glamour that hint at its reputation as part of Italy’s most dazzling region.
Santa Margherita Ligure offers visitors a rare blend of authentic Italian coastal life and the elegant atmosphere that has attracted visitors for generations.
Walking through the colorful streets, I discovered charming piazzas where locals gathered, while just steps away, luxury hotels perched on rocky outcrops overlooking the sparkling Mediterranean Sea. The town locals affectionately call “Santa” feels like stepping into a postcard of classic Italian Riviera life.
My week here quickly revealed why this gem sits among Italy’s top destinations. Unlike its famous neighbor Portofino, Santa Margherita maintains a lived-in feel while still offering that old Hollywood glamour experience. From swimming in heated hotel pools to exploring winding coastal paths, every day brought new delights that showed me why this town continues to steal visitors’ hearts season after season.

Exploring the Charm of Santa Margherita Ligure
Santa Margherita Ligure captivated me from the moment I arrived with its perfect blend of luxury and traditional Italian coastal living. The town’s elegant promenades, vibrant piazzas, and azure Mediterranean waters create an atmosphere that feels both exclusive and warmly welcoming.
The Lure of the Italian Riviera
The Italian Riviera has always held a special magic, and Santa Margherita Ligure embodies this enchantment perfectly. Walking along the arcaded sidewalks lined with swaying palm trees, I felt transported to a more elegant era.
The waterfront promenade became my daily ritual. Each morning, I joined locals and visitors alike strolling beside the sparkling Mediterranean Sea while fishing boats bobbed gently in the harbor.
What struck me most was how the town maintains its authentic character despite being a popular destination. Unlike some resort towns, Santa Margherita hasn’t sacrificed its soul for tourism.
The pedestrian zones buzz with authentic Italian energy. Cafés spill onto sidewalks where espressos are sipped slowly and conversations flow freely.

Santa Margherita: A Marriage of Glamour and Authenticity
This former fishing village has evolved into a coastal resort without losing its character. I discovered charming corners where fishermen still mend nets alongside luxury boutiques and elegant restaurants.
The town’s glamour is understated yet unmistakable. Historic villas painted in traditional Ligurian pastels stand as testament to its aristocratic past, while modern yachts gleam in the harbor.
What I loved most was how easily Santa Margherita balances these contrasts. One moment I was sampling fresh seafood at a simple dockside restaurant, the next admiring the polished elegance of upscale shops.
The piazzas serve as the town’s living rooms, where everyone gathers. Children play, elders chat on benches, and visitors like me can simply absorb the quintessential Italian atmosphere.

Culinary Delights and Dining Experiences
Santa Margherita Ligure’s food scene captures the essence of Ligurian cuisine with fresh seafood, homemade pesto, and incredible focaccia. The combination of waterfront dining and authentic local experiences made every meal memorable.
The Best Seafood and Italian Specialties
The seafood in Santa Margherita Ligure is simply extraordinary. I couldn’t get enough of the freshly caught fish, often served with little more than olive oil and lemon to highlight its natural flavors.
Pesto genovese is a must-try regional specialty. Unlike versions I’ve had elsewhere, authentic Ligurian pesto has a vibrant green color and intense basil flavor that pairs perfectly with fresh trofie pasta.
The focaccia here changed my understanding of what bread can be. Crisp on the outside, soft inside, and brushed with olive oil and salt, it became my daily breakfast alongside an espresso.
I also discovered farinata, a delicious chickpea pancake, and pansoti in walnut sauce, a local pasta dish that quickly became a favorite.

Must-Try Restaurants and Delis
Da Emilio became my go-to spot for seafood. Their seafood risotto with locally caught prawns was simply unforgettable. Make reservations at least a day ahead as tables fill quickly, especially for dinner.
For an authentic experience, I joined a home dining experience with a local family. We watched as our host prepared traditional recipes passed down through generations while sharing stories about local food traditions.
The deli near the port (Gastronomia Pescetto) offers incredible take-away options. Their fresh pasta with homemade pesto and seafood sandwiches made perfect picnic lunches during my beach days.
Focacceria Revello serves what locals confirmed is the best focaccia in town. I tried both the classic version and one topped with onions and olives. Both were outstanding and reasonably priced.

Accommodations with a Touch of Luxury
Santa Margherita Ligure offers stunning places to stay that blend Italian elegance with coastal charm. From palatial hotels to intimate villas, the options cater to those seeking both luxury and authentic experiences.
Opulent Villas and Historic Castles
I discovered that Villa Gelsomino Exclusive House stands out as a adults-only haven for travelers seeking luxury with privacy. The villa combines refined elegance with personalized service that larger establishments simply can’t match.
The Grand Hotel Miramare and Imperiale Palace Hotel represent the pinnacle of luxury accommodations in the area. With its stunning outdoor pool and premium amenities, the Imperiale Palace captures the essence of Italian coastal opulence.
What impressed me most was how these properties seamlessly blend historic architecture with modern comforts. Many rooms feature memory foam beds, premium bedding, and thoughtful touches like minibars and in-room safes.

Choosing Hospitality Over Hotels
My most memorable experiences came from places focusing on hospitality rather than just accommodation. The Santa Margherita Palace & Spa, a refined 5-star design hotel, sits at the heart of the Gulf of Tigullio and offers a perfect balance of luxury and personality.
What makes these establishments special isn’t just their amenities but the warm, personalized service. Staff members often remembered my name and preferences after just one day.
For travelers seeking an authentic experience with more space, apartment rentals present an excellent alternative. I found apartments just a 7-minute walk from the train station that cost significantly less than hotels while offering more space and a genuine local feel.
The proximity to local restaurants and shops made these accommodations perfect for immersing myself in the daily rhythm of Santa Margherita life.
Unforgettable Excursions and Local Sights
Santa Margherita Ligure offers a perfect blend of relaxation and adventure, with countless opportunities to explore both natural wonders and cultural treasures.
From Vineyards to Beachside Relaxation
I spent my mornings wandering through the surrounding hillside vineyards, where local families have cultivated grapes for generations. The view of the Mediterranean sparkling below made each hike worthwhile, especially with a glass of regional white wine as my reward.
The beaches here surprised me with their variety. Unlike the crowded shores of more famous destinations, Santa Margherita’s intimate coves offered peaceful retreats. I particularly loved the small pebble beach near Porto Paraggi, where the water was crystal clear and perfect for snorkeling.
Day trips to nearby Portofino became a highlight of my stay. Just a short boat ride away, this glamorous fishing village lives up to its reputation with colorful buildings and luxury yachts dotting the harbor.

The Cultural and Historical Tapestry of Santa Margherita
The heart of Santa Margherita reveals its rich history through architecture and local traditions. The Basilica di Santa Margherita d’Antiochia stunned me with its ornate Baroque interior, while the Villa Durazzo gardens provided a peaceful setting to admire both art and landscape design.
I joined a local cooking class where Maria, a grandmother with decades of culinary wisdom, taught us to prepare authentic Ligurian trofie pasta with pesto. The experience connected me to centuries of Italian food traditions.
The town’s position within the Portofino Regional Park meant easy access to well-marked hiking trails. My favorite path led to the ancient monastery of San Fruttuoso, accessible only by foot or boat, where I discovered a bronze statue submerged underwater called Cristo degli Abissi.
Personal Reflections and Travel Insights
My week in Santa Margherita Ligure taught me that true travel magic happens when you balance tourist experiences with authentic local connections.
Finding Solitude and Romance
The Italian Riviera creates perfect moments for both solitude and romance. Early mornings became my favorite time, watching fishermen prepare their boats while sipping espresso at a waterfront café.
One evening, I discovered a hidden path leading to a secluded cove where locals swim. The sunset painted the water in gold and pink hues, creating a postcard-perfect moment that no Instagram filter could enhance.
Romance blooms naturally here. A candlelit dinner at a family-run trattoria away from the main tourist area became a highlight. The owner shared stories about his grandmother’s recipes while pouring local wine.
Walking hand-in-hand along the promenade at dusk, when day-trippers had left, revealed the town’s true heartbeat and charm.

Authenticity in a Tourist Haven
Finding authenticity required looking beyond the obvious attractions. I learned quickly that genuine experiences happen when you step away from the crowds.
The real Santa Margherita revealed itself during a cooking class with Maria, a grandmother who welcomed me into her home. She taught me to make traditional Ligurian pesto using a marble mortar and basil from her garden.
Conversations with locals led me to an unmarked wine bar where fishermen gather after work. Here, I tried wines that never appear on tourist menus and heard stories about the changing tides of local life.
My most authentic moments came from simple daily rituals. I bought fresh bread from the same bakery each morning, learned shopkeepers’ names, and was recognized with a smile by the third day.